Sell Direct: A Complete Guide to Selling Books Direct for Authors
$495.00
The Curriculum
Six weeks. Six live sessions. One complete direct sales business — built by you.
WEEK 01
Foundation & Store Setup
Shopify configuration, domain, payment processing, BookFunnel integration, and your first product live.
Shopify configuration, domain, payment processing, BookFunnel integration, and your first product live.
WEEK 02
Product Pages & Conversion Copy
Writing product descriptions, series pages, bundle offers, and reader-facing copy that sells.
Writing product descriptions, series pages, bundle offers, and reader-facing copy that sells.
WEEK 03
Email Capture & Automation
Opt-in sequences, welcome series, post-purchase automation, and reader segmentation.
Opt-in sequences, welcome series, post-purchase automation, and reader segmentation.
WEEK 04
Traffic Strategy & Paid Ads
Facebook Ads fundamentals for authors, audience targeting, ad creative, and first campaigns live.
Facebook Ads fundamentals for authors, audience targeting, ad creative, and first campaigns live.
WEEK 05
Analytics & Optimization
Reading your Shopify and ads dashboards, identifying winners, killing losers, and scaling what works.
Reading your Shopify and ads dashboards, identifying winners, killing losers, and scaling what works.
WEEK 06
Scaling & Sustainability
Building a repeatable launch playbook, long-term ad strategy, and the systems to run this without burning out.
Building a repeatable launch playbook, long-term ad strategy, and the systems to run this without burning out.
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